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Conducting a SWOT Analysis or Environmental Scan: Technological

Technological Environment

Get started by asking:

How can technology affect the product/service?
How soon can it be expected to become obsolete?
Is the company equipped to adapt quickly to changes?

Databases & Websites

Statista This link opens in a new window

The information in this guide was used with permission by Camosun College Library. Original content found here: MARK 110: Introduction to Marketing: Environmental Scan